Improving Email Open Rates
Since we’re running a bunch of referral marketing campaigns, we end up sending out quite a lot of email. A hefty enough number that we got around to wondering what was really happening to all these...
View ArticleCandy Tips – How to Write Great Emails Asking for Referrals!
Merry Christmas in advance! It’s time for another Candy Tip, this time on how to write emails asking for referrals that work. Most marketing and sales folk know that word of mouth is a powerful tool to...
View ArticleDo You Make These 6 Email Newsletter Mistakes?
Email messages drive 1350% more traffic than social media. A stat like this is any marketers dream, as it demonstrates the sheer power of getting into the inbox. Anyone involved in eCommerce should be...
View ArticleHow To Segment Your Email List & Close More Leads Like A Pro
As a marketer, it is your sworn duty to deliver a solid message-to-market match. That is, the language, timing, and product offer you use to speak to your prospective customers should fit their...
View ArticleJimmy Wales’ 3 Rules for Writing Kickass Emails
“Surely the guy who initiated the world’s largest encyclopedia knows a thing or two about emails and stuff.” One of our most popular blogposts is How to write great emails asking for referrals. We...
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